THE PRICING LAB

CREATIVE CEO ACADEMY

This simple self-paced course eliminates the overwhelm with pricing yourself as a brand photographer.

Copywriting for Entrepreneurs

Ready to sell, scale, and level up

Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt wisi enim ad minim veniam, quis nostrud exerci tation. Based in New York City & Los Angeles, available for travel.

what we do

what if i told you that...

Committing just 2 hours of your time means you can:

let's be real.

wouldn't it be amazing to...

Stop stressing over pricing your licensing and usage rates, and feel more confident.
 
Make more money than you ever thought was possible while doing what you're passionate about.
 
Have the freedom to create your own schedule so you can work from home or wherever you want to.
 
Retain long term relationships with your dream clients that respect you, your time and your work.
 
Raise your pricing successfully WITHOUT losing clients.

Invest in better equipment or your dream studio to help you create even better work.

learn exactly how to price your offerings broken down for you into simple and easy to follow steps?

By someone who’s learned a lot through years of trial and error. Someone who knows what works and what doesn't and has gained loads of knowledge from learning on their feet in the photography industry.

BRANDS I'VE WORKED WITH

So are you...

overwhelmed and/or embarrassed for guessing when it comes to licensing and usage rates and setting your pricing?

constantly working without making much of a profit?

confused when it comes to pricing your offerings?

constantly wondering if you're undercharging?

not sure how to guide client calls confidently and ask the right questions?

feeling like there's never enough money leftover for you to buy new important equipment or hire people?

wishing you could go full time in your photography business but you don't know how to price yourself the right way?


if so, then keep reading...

Stop wondering if you're undervaluing your work

Finally feel confident when pricing for licensing and usages rates

Raise your rates with confidence so you can work less and make more

Have a streamlined and easy process for pricing new clients so they will book you FAST

Have the freedom to create your own schedule so you can work from home, your dream studio, or travel

Invest in better equipment to help you create even better work or work out of your dream photography studio


how would it feel to...

I can confidently say that I know all the steps to help you gain confidence AND momentum in your photography business. If you're willing to commit 2 hours to learn what I have to teach you in this course, I promise it will be worth it for your business and your life!

In this course I'm sharing how I was able to go from being a struggling server/bartender for 13 years to running a 6-figure photography business where I've created for Sephora, Target, Ulta, CVS, Neiman Marcus, and Nordstrom brands, among many other beauty, fashion, and lifestyle companies.

it's possible to finally have confidence with your pricing

THE PRICING LAB

This self-paced 100% online course will eliminate the overwhelm with pricing yourself as a professional photographer.

introducing

the course results

The course itself is detailed and straightforward, with many practices that I think all creative entrepreneurs should implement in their lives. Just going through the course has already shifted my mindset. As someone who is struggling to make the leap to being a full-time creative, the course has helped me to devise a concrete game plan to make that goal achievable.

- Jessi - Los Angeles

"I never knew how great it could be working with a content creator who GETS it. Mathilde really gets it.

I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel. Brooklyn hexagon biodiesel af, man bun literally salvia live-edge fixie cornhole freegan. 

- monique, model

NEXT →

How To Accurately Set Your Day Rate and Rush/Weekend Hourly Rates

Simple Strategies For Pricing For Licensing and Usage

How To Charge For Production and Post Production Time

The Easiest and Effortless Ways To Collect Payments From Clients

Everything A Highly Effective Pricing Proposal Should Include

How To Create A Pricing Proposal That Gets The Client To Book FAST

How To Leverage Licensing And Usage Costs To Your Advantage

How To Raise Your Pricing Successfully WITHOUT Losing Clients and Not Turn Off New Clients

How To Overcome Pricing Objections Gracefully With Done-for-you Emails With Exactly What To Say

How To Navigate Different Client's Budgets

How To Set Up Long Term Retainer Relationships That Help You To THRIVE

Top 3 Secret Pricing Strategies To Help You Create Long Term Success In Your Business

EVERYTHING YOU'LL LEARN

Everything I teach in the course is all from experience, so I know what works and what doesn’t from learning on my feet through years of trial and error. This is your opportunity to start living the life of a successful creative CEO.

THE PRICING LAB

includes all the templates, tools and resources you need to take your photo biz to the next level.

What's included

is it right for you?

This course is for you if...

You are a commercial, product, beauty, fashion or lifestyle photographer.

You have no idea what professional photographers actually charge, and you constantly wonder if you're undercharging.

You’re tired and embarrassed of guessing when it comes to licensing and usage fees, and setting your own professional pricing.

You’ve landed your first few jobs and now you want to kick things up a notch and go full time into photography.

You feel like you’re stuck in a rut of working constantly but not getting anywhere near your goals.

you're in the right place!

this course will take you to the next level.

WANT IN?

$299

the course results

"Kelly really does a clear job at guiding you through the 'not so discussed' aspects of the photography world by providing resources and tools for you to enhance your business - and even more so yourself."

- José - Costa  Mesa

"I never knew how great it could be working with a content creator who GETS it. Mathilde really gets it.

I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel. Brooklyn hexagon biodiesel af, man bun literally salvia live-edge fixie cornhole freegan. 

- monique, model

NEXT →

By the end of this course

YOU WILL have:

let's do this thing →

The confidence with knowing exactly what your pricing is and how to send a highly effective pricing proposal to your ideal clients so they act FAST.

Boss energy with pricing effectively for licensing and usage.

More confidence on phone calls with new clients and know exactly what questions to ask them, and how to guide the conversation.

A serious plan for how to raise your pricing successfully without losing clients, with done-for-you emails.

Confidence with knowing how to effectively respond to pricing objections.

Successful strategies to set up long-term retainer relationships with your ideal clients for the long term.

so, IF YOu'RE READY TO:

Stop wondering if you're undervaluing your work

Feel more confident when pricing for licensing and usages rates

Raise your rates with confidence so you can work less and make more

Have a streamlined and easy process for pricing new clients so they will book you FAST

Have the freedom to create your own schedule so you can work from home, your dream studio, or travel
 
Invest in better equipment to help you create even better work or work out of your dream photography studio

this is your chance!

hello there!

I’m kelly robyn. photographer. designer. educator. creative ceo. mentor.

Hi, I'm Kelly Robyn. I help photographers make their business dreams a reality by building a solid business for game-changing results. I've created for Sephora, Target, Ulta, CVS, Neiman Marcus, and Nordstrom brands, among many other beauty, fashion, and lifestyle companies.

I created this course to empower you on your creative entrepreneurship journey, to help you take action towards achieving your ambitious goals and to give you the tools and resources you need to succeed. My goal is for you to shoot off like a rocket after this course!


01

I was server/bartender barely surviving on tips, constantly worried about paying my rent + bills. 

02

I desired a life where I could do what I loved, while having the freedom to travel but I felt nowhere close to any of this. 

03

I felt like I was wilting inside at my serving job because I wasn’t expressing my creative gifts with the world. 

04

I idealized entrepreneurship, but I was afraid of it because I didn’t think I had the confidence or was too shy to run my own business 

before 2016

My life

now these days...

My current reality is much different:

I’ve been a self employed photographer since 2016, and have consistently made 6 figures since 2018.

I’ve shot for Sephora, Ulta and Target brands, as well as many other incredible fashion, beauty, and lifestyle companies. 

I love that I have the freedom to create my own schedule and work with my dream clients.

I also live in my dream apartment just 3 blocks from the beach in beautiful Santa Monica, California.

if I can do it, 
SO CAN YOU.

And I want you to know that

the course results

Kelly does an amazing job at making sure that the course is direct and to the point. There are so many small details explained that are usually gate-kept. Before this course, I was struggling and finding myself going in circles. Now, I feel ready to network with others in my niche and book photoshoots.

- Alesan - Los Angeles

"I never knew how great it could be working with a content creator who GETS it. Mathilde really gets it.

I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel. Brooklyn hexagon biodiesel af, man bun literally salvia live-edge fixie cornhole freegan. 

- monique, model

NEXT →

what are you waiting for?

now is the time

$299

Frequently Asked Questions

A. Oftentimes in this business, you don’t know what you don’t know! So how can you ask the questions or google what you don’t even know to ask ahead of time? Everything I teach in the course is all from experience, so I know what works and what doesn’t from learning on my feet through years of trial and error.

Are you willing to wait years to figure out all the answers to what I teach you right now? Or do you want to hit the ground running to hit your goals faster than I did?

I started making 6 figures in my business within the first 2 years but it’s possible for you to do it even faster with this course. I went full time into my photography business in 2016, and I’ve been making 6 figures consistently since 2018. In 2019 I also manifested my dream photography studio and turned it into a source of passive income for my business, now imagine the possibilities for yourself. 

Q. Can’t I just google all the answers to what you teach?

A. This is a course for students that already understand photography, but want to learn how to build an online business so they can do photography full time. This course does NOT teach you how to use your camera, lighting, or editing programs.

Q: Does this course teach you how to do photography?

A. That is entirely up to you, your current schedule and the amount of time you wish to dedicate to the material. This is a mini course so you could finish it in just 2 hours. However, once you've enrolled you have lifetime access to the course. So it will always be available for you to reference.

Fun Fact: I actually still have courses that I signed up for 5+ years ago that I still revisit and use as a resource guide sometimes. Plus - when you enroll right now, you get LIFETIME ACCESS, plus automatic access to all future updates.

Q: How long will it take me to complete the coursework?

A. This is a completely self-paced online course - you decide when you start and when you finish. Even if you don't have time to go through all of the course content as soon as you enroll, you'll have lifetime access (as well as be 'grandfathered' into all future updates!)

Q: When does the course start + finish?

A. Due to the digital nature of the course (and our confidence that you will LOVE the program) NO refunds will be issued, under any circumstances. Please make sure that the course feels like a good fit for you before enrolling.

Q: What if I enroll, then decide it's not for me?

Get in touch.

More questions?


Email us at hello@kellyrobyn.co