Copywriting for Entrepreneurs
Ready to sell, scale, and level up
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt wisi enim ad minim veniam, quis nostrud exerci tation. Based in New York City & Los Angeles, available for travel.
what we do
what if i told you that...
I started making 6 figures in my photography business within the first 2 years but it’s possible for you to do it even faster.
It's possible for you to have a successful photography business without wasting a lot of time, money, effort and tears.
And also without:
1. Needing to be certified or have 'X' years of experience assisting for someone.
2. Struggling through the first 5 years in business before you become successful.
3. Finding it hard to "stay afloat" as a creative entrepreneur.
let's be real.
wouldn't it be amazing to...
By someone who's done the hard work, so you don't have to. Someone who’s learned a lot through years of trial and error. And has gained loads of knowledge from learning on their feet as well as investing in online schools, mindset coaching, conventions, and workshops for many years.
have the entire step-by-step process of how to build and scale your own photography business broken down for you into simple and easy to follow steps?
So are you...
Trying to start your photography business on your own, but you need more direction on all the industry secrets like: how to find your dream clients and keep them, how much to actually charge for your services and licensing, how to write contracts, how to get your first studio, etc.
Tired and embarrassed of guessing when it comes to licensing and usage fees, and setting your own professional pricing.
Looking to attract the types of clients you actually want to work with - that have a budget, respect you and your time.
Want to stop charging flat rates or hourly rates for shoots but you don’t know where to begin with putting together a custom pricing proposal for potential clients.
Want to start building your team so you can reach your goals even faster, but that sounds like a daunting task.
Ready to get your dream studio and turn it into passive income, but you don't want to make any miss-steps because it's a big scary decision.
Have tried googling for answers to help you along, but you feel even more lost and overwhelmed and you're not even sure if you're asking all the right questions.
Feel confused on all the conflicting information out there, and the answers to your biggest questions seem to be gate-kept.
if so, then keep reading...
Make more money than you ever thought was possible while doing what you love.
Build an amazing team of people and reach your big goals.
Have that dream photography studio you've always wanted.
Have long term relationships with your dream clients that respect you, your time and your work.
Feel inspired everyday to do what you love to do.
Have the freedom to create your own schedule so you can work from home or wherever you want.
Inspire others with your work and your lifestyle.
how would it feel to...
to finally have the freedom to create your own schedule while doing what you love, working with your dream clients and making more money than you ever thought possible.
it's possible...
I know there can be a lot of questions and confusion if you're trying to build or scale your photography business. If you don't have a plan to follow, you can easily make mistakes, get off track, and find yourself in the same exact spot as last year. Without guidance and support, it can be difficult to get closer to the life and business you truly desire.
For that reason, I've created a course for you to help you build and scale your photo biz so you can have more freedom to live the creative and abundant life you truly desire.
the course results
"The Photo Biz Lab is incredible! It is a comprehensive course that addressed questions I had about leveling up my career. "
I have taken a few other workshops but none of them have touched the important business aspects or provided a blueprint the way Kelly has. The course itself is detailed and straightforward, with many practices that I think all creative entrepreneurs should implement in their lives. The workbook is a game changer! It is a resource I will continue to use and reference as things come up in my business. Just going through the course has already shifted my mindset. As someone who is struggling to make the leap to being a full-time creative, the course has helped me to devise a concrete game plan to make that goal achievable.
- Jessi - Los Angeles
"I never knew how great it could be working with a content creator who GETS it. Mathilde really gets it.
I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel. Brooklyn hexagon biodiesel af, man bun literally salvia live-edge fixie cornhole freegan.
- monique, model
Creative CEO Mindset Intro
Branding
Social media
Marketing
Ideal clients
Writing skills + outreach
Pricing, proposals + retainers
LLC's and contracts
Workflow, apps and tools
Boundaries in business
Building your team
Your first studio + passive income
the twelve modules that are included in the course...
Within this program, you will engage with 12 modules as well as an extensive resource library of bonus materials designed to increase your momentum and transform your photography business (and life!) Everything I teach in the course is all from experience, so I know what works and what doesn’t from learning on my feet through years of trial and error. This is your opportunity to start living the life of a successful creative CEO and to have the freedom you’ve always wanted.
Take a look at
THE PHOTO BIZ LAB
includes all the templates, tools and resources you need to take your photo biz to the next level.
What's included
I’ve literally put everything you need in one place to really support you in getting big results and I’m sharing how I was able to go from being a struggling server/bartender for 13 years to running a 6-figure photography business within the first 2 years of business. As well as how I manifested my dream photography studio, and turned it into a source of passive income for my business.
DETAILED VIDEO TRAININGS
is it right for you?
This course is for you if...
You’ve started your photography business, but you seem to only attract the types of clients you don’t really want to work with, and you feel like you’re stuck in a rut of working constantly but not getting anywhere near your goals.
You envision yourself becoming a successful photographer, someone who’s inspired on the regular, is well paid and has more freedom to do what you love… but you have no idea how to actually get started.
Have been trying to start your photography business on your own, but you need more direction on all the industry secrets like: how to find your dream clients and keep them, how much to actually charge for your services and licensing, how to write contracts, how to get your first studio, etc.
You want to stop charging flat rates or hourly rates for shoots but you don’t know where to begin with putting together a custom pricing proposal for potential clients.
You’ve landed your first few jobs and now you want to kick things up a notch and go full time into photography.
You’re tired and embarrassed of guessing when it comes to licensing and usage fees, and setting your own professional pricing.
You’re ready to start building your team or to get your dream studio.
you're in the right place!
the course results
"Kelly really does a clear job at guiding you through the 'not so discussed' aspects of the photography world by providing resources and tools for you to enhance your business - and even more so yourself."
Learning to value yourself is the first step in valuing your work and creating a successful business. I am extremely fortunate to continue to be guided by her each step of the way.
- José - Costa Mesa
"I never knew how great it could be working with a content creator who GETS it. Mathilde really gets it.
I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel. Brooklyn hexagon biodiesel af, man bun literally salvia live-edge fixie cornhole freegan.
- monique, model
By the end of this course
YOU WILL have:
+ Transformed your mindset to be more resilient and ready to take on the challenges of entrepreneurship, make WAY more money, and remove personal blockages so that you can up-level your business (and life!)
want all of this and more?
+ An established LLC business, with a business bank account, the right insurance and legit done-for-you contracts, along with other necessary forms.
+ Done for you emails that will introduce you with a WOW and showcase your standards as a business.
+ The confidence of knowing exactly what your pricing is and how to send a highly effective pricing proposal to your ideals clients so they act fast.
+ BOSS energy with pricing effectively for licensing and usage and how to leverage it to get your ideal clients to sign a retainer contract with you.
+ A serious plan for how to raise your pricing successfully without losing clients, and not turn off new clients. Plus a done-for-you email with exactly what to say.
+ Knowing exactly what to say to set up long term retainer relationships with your ideal clients, so they want to stay with you for the long term, and refer you to more opportunities.
+ Hiring tips for growing your dream team so that you can reach your big goals even faster, and focus on the tasks that you actually enjoy doing in your business.
+ Everything you need to know to turn your first studio into a source of passive income so that you don't have to hustle 24/7, make more money and create more quality work for your existing clients.
+ A deeper understanding of your brand, your unique selling points, your voice and messaging to your loyal audience and clients.
+ How to create a white glove back end experience for your clients to sign contracts and pay you with ease to make sure the project timeline stays on track.
+ Clarity around your goals and exactly who your ideal clients are so that you can put a strategic plan into action in order to reach both. Plus done-for-you emails with exactly what to say to them.
+ Clients that actually respect you, your time and your work. Plus have a budget!
+ A highly effective outreach and marketing strategy to your dream clients with done-for-you emails so that you can hit the ground running.
+ Proven strategy for highly converting cold pitch emails that makes sure you always hear back from clients.
+ A highly converting niche website that speaks directly to your dream clients and weeds out who you don't really want to work with.
+ Social media growth secret weapons to help you grow your audience.
+ Email hacks and writing skills to help you stand out and look professional so you don't turn anyone off.
+ All the special tools, apps and time saving tips to help better workflow, time management and preparing for taxes so that your CPA will love you.
+ Access to the Creative CEO Book List
+ Resources to help take you even further on your personal development and creative entrepreneurship journey.
so, IF YOu'RE READY TO:
Finally leave your 9-5 job and take the big leap into full time creative entrepreneurship.
Shift your mindset to attract more abundance and wealth than you ever thought was possible.
Attract more high paying clients that actually respect you and your time.
Have the freedom to create your own schedule so you can work from home or wherever you want.
this is your chance!
what happens when you sign up?
I’ve literally put everything you need in one place to really support you in getting big results and I’m sharing how I was able to go from being a struggling server/bartender for 13 years to running a 6-figure photography business within the first 2 years of business. As well as how I manifested my dream photography studio, and turned it into a source of passive income for my business.
sign up on the shopping cart
First you'll need to enter your email and password to create a teachable account if you don't have one already. Then fill in your payment information.
get your registration email
You'll receive your registration email with your log-in information as well as a link to the private facebook community.
immediately access the full course
Once you log into your teachable account, you'll get access to all the module materials, resources and tools so you can get started and see results today!
So many people are looking for a quick fix that they hope will somehow magically create the life and business they’re longing for. Year after year, they’re spending money on things they think will transform them. Maybe you can relate to some of the “quick fix” investments below…
total value
But what if you actually invested in something that was going to have a long-term effect and fast track you to the life you really desire?
That’s what’s possible with The Photo Biz Lab. It may be an investment, but it’s one that’s going to have limitless returns, unlike those spicy margaritas. (I know, I love them too!).
Plus, this course is considered a write off.
hello there!
I’m kelly robyn. photographer. designer. educator. creative ceo. mentor.
I help creatives turn their business dreams into a reality by unlocking their true potential and building a strong business for game-changing results.
I went from being a struggling server/bartender for 13 years to a self employed photographer making 6 figures consistently since 2018.
I have created for Sephora, Target and Ulta brands, among many other beauty, fashion, lifestyle and wellness companies. Now I help many other photographers (like YOU!) do the same.
I was server/bartender barely surviving on tips, constantly worried about paying my rent + bills.
I desired a life where I could do what I loved, while having the freedom to travel but I felt nowhere close to any of this.
I felt like I was wilting inside at my serving job because I wasn’t expressing my creative gifts with the world.
I idealized entrepreneurship, but I was afraid of it because I didn’t think I had the confidence or was too shy to run my own business
only 5 years ago:
As a matter of fact
but now these days...
My current reality is much different:
I’ve been a self employed photographer since 2016, and have consistently made 6 figures since 2018.
My business partner and I started our Creative Agency in January 2020, and we even made 6 figures in the first year of business during a global pandemic.
I’ve shot for Sephora, Ulta and Target brands, as well as many other incredible fashion, beauty, and lifestyle companies.
I have manifested my dream loft studio in Downtown LA and I’ve turned it into a source of passive income so it basically pays for itself.
I love that I have the freedom to create my own schedule and can travel whenever I want to.
I also live in my dream apartment just 3 blocks from the beach in beautiful Santa Monica
And I want you to know that if I can do it,
SO CAN YOU.
Now that I’ve adopted these strategies I’m going to teach you how to do all of this too.
the course results
"Taking the time to dive into this course has taught me so much more about the business world of photography. I feel prepared, educated, and confident to call myself a professional photographer. "
Kelly does an amazing job at making sure that the course is direct and to the point. There are so many small details explained that are usually gate-kept. Before The Photo Biz Lab, I was struggling and finding myself going in circles. Now, I feel ready to network with others in my niche and book photoshoots.
- Alesan - Los Angeles
"I never knew how great it could be working with a content creator who GETS it. Mathilde really gets it.
I'm baby farm-to-table sartorial helvetica, migas marfa paleo chambray normcore 8-bit bushwick roof party truffaut banjo actually. YOLO health goth jean shorts forage farm-to-table flannel. Brooklyn hexagon biodiesel af, man bun literally salvia live-edge fixie cornhole freegan.
- monique, model
Frequently Asked Questions
Q. What if I do your course and I still feel lost or what if I fail?
A. That IS a scary thought. But I’m not going to let that happen to you. We go over this in detail in the course to prepare you properly for the highs and lows of entrepreneurship.
I teach you important strategies on how to get clear on your vision and to move through the challenges that naturally come up in business. Trust me when I tell you, I'll provide everything you need to be successful, if you're willing to put in the work.
I've felt super lost before too. But the reason I felt unsettled and lost is because I knew I was meant for so much more... Are you ready for some tough love a la Kelly? You need to stop playing small and get out of your own way. I've got you, You’re in the right place.
I know exactly how you feel and I’ve been in your shoes before. So I say that with love and experience. I learned everything I teach in The Photo Biz Lab through years on my feet through trial and error. So I know what works and what doesn’t. I created The Photo Biz Lab course for people that feel the way you do, because I know how it all feels.
A. Oftentimes in this business, you don’t know what you don’t know! So how can you ask the questions or google what you don’t even know to ask ahead of time? Everything I teach in the course is all from experience, so I know what works and what doesn’t from learning on my feet through years of trial and error.
Are you willing to wait years to figure out all the answers to what I teach you right now? Or do you want to hit the ground running to hit your goals faster than I did?
I started making 6 figures in my business within the first 2 years but it’s possible for you to do it even faster with this course. I went full time into my photography business in 2016, and I’ve been making 6 figures consistently since 2018. In 2019 I also manifested my dream photography studio and turned it into a source of passive income for my business, now imagine the possibilities for yourself.
Q. Can’t I just google all the answers to what you teach?
A. The Photo Biz Lab will pay for itself with just ONE paid client. Imagine being able to create a pricing proposal for your next client and confidently charging $3,500 for just one day’s work? That's totally normal by the way!
This course actually has the ability to double, triple or quadruple your current income. So when you think of it this way, even $1997 seems low. Not to mention experiencing that feeling of waking up everyday, doing what you love - it's truly priceless. Plus, aren't your dreams worth the investment? It's on you to see the opportunities and seize them. Then turn those opportunities into even more opportunities.
Q. I don’t know if I can afford it, this seems like a lot
A. The great thing about my self-paced online course is that it is completely go-at-your-own-pace. There's no need to show up for scheduled "sessions" or video-chats, or group calls... everything is pre-recorded so you can go through it on your own time (and take breaks whenever you need to!)
Fun Fact: I actually still have courses that I signed up for 5+ years ago that I still revisit and use as a resource guide sometimes. Plus - when you enroll right now, you get LIFETIME ACCESS, plus automatic access to all future updates.
Q. Will I actually have time to finish this course?
A. This is a course for students that already understand photography, but want to learn how to build an online business so they can do photography full time. This course does NOT teach you how to use your camera, lighting, or editing programs.
Q: Does this course teach you how to do photography?
A. That is entirely up to you, your current schedule, and the amount of time you wish to dedicate to the material. I recommend having at least 5 hours per week to dedicate to the course material. However, once you've enrolled, you have lifetime access to the course - it will always be available for you to reference.
Q: How long will it take me to complete the coursework?
A. This is a completely self-paced online course - you decide when you start and when you finish. Even if you don't have time to go through all of the course content as soon as you enroll, you'll have lifetime access (as well as be 'grandfathered' into all future updates!)
Q: When does the course start + finish?
A. Due to the digital nature of the course (and our confidence that you will LOVE the program) NO refunds will be issued, under any circumstances. Please make sure that the course feels like a good fit for you before enrolling.